Magazine that delivers ag awareness

Spring edition of Fresh Pickings delivers ag awareness to consumers statewide

April 12, 2023 | Lydia Zerby

More than 140,000 food and health-minded Iowans discovered the latest issue of Fresh Pickings magazine in their mailboxes, email inboxes and on social media this week.

The Iowa Food & Family Project’s seasonal print publication makes modern agriculture accessible, interesting and relevant to consumers statewide through personable editorial and stunning photography.

The latest issue showcases how soybeans are helping to create a perfect turf for dogs at Paws & Pints in West Des Moines and the role conservation plays in enhancing the state’s water trails for recreation. Plus, readers will discover how history is being made as three women will serve as presidents of several Iowa commodity groups (including Suzanne Shirbroun, Iowa Soybean Association) and learn their perspectives on numerous timely issues. We also visit Brenneman Pork, where the eastern Iowa family shares a passion for pigs, crops and baseball.

Erica Lain, who grows soybeans and corn and raises beef cattle with her husband Kenton, pens her third installment of our year-long “Fresh Picked” magazine series and discusses how sustainability endures and improves with each generation.

Fresh Pickings magazine, published quarterly, is available at no cost at Iowa-based Earl May Nursery & Garden Centers and distributed at Iowa FFP events (while supplies last) as well as by partners and select organizations featured in the issue. Readers can also view the publication online and request a mailed subscription at freshpickingsmagazine.com.

Funded in part by the soybean, pork, corn, beef, dairy, egg and turkey checkoffs as well as non-checkoff resources.


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