The importance of consumer education

August 28, 2024

Sharing the story of agriculture is critical to creating educated consumers.

District 4 Director Dave Struthers talks about the importance of growing consumer trust in modern agriculture in this episode of Seeds of Success. Learn how Iowa's commodity organizations engage with consumers through the Iowa Food & Family Project about where their food comes from. The Iowa Food & Family Project helps consumers feel connected to the agriculture industry by showcasing how and where food is produced.

Seeds of Success is produced by Brownfield as part of a content partnership with the Iowa Soybean Association.

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